Google Commerce: Introducing +1 on Google Product Search

Introducing +1 on Google Product Search

6/3/11

This summer, we’ll be celebrating my mom’s 60th birthday by taking her on an African safari, fulfilling one of her lifelong dreams. She’ll need a new camera for the trip, and since I know very little about cameras, the first person I’ll turn to is my friend Andrew, an avid photographer. I trust that he knows his stuff and will make a good recommendation.
When it comes to making important purchases, friends are often the first people we reach out to for advice. That’s why, starting today, we’re showing the +1 button on Google Product Search -- so you can +1 to make product recommendations and see which products your friends and contacts have recommended. By adding +1 to Google Product Search, we hope to make it even easier to make informed purchase decisions.
Here’s a snapshot of what I might see when I search for ‘digital cameras’ on Google Product Search. As you can see, Andrew has already +1’d the Canon EOS Rebel.

If I click on the camera, I’ll end up on the product page, where I can see the total number of people who have recommended this particular camera.

Users in the US with their language set to English will automatically begin seeing +1 on Google Product Search soon. To view recommendations from your friends and contacts in Google Product Search, make sure you’re signed into your Google Account.

While this camera is a bit more than I was planning to spend, my mom’s worth it and we’ll enjoy her photos for years to come. If she likes it as much as I think she will, you’ll know by our +1’s.

Posted by Lisa Coffey, Google Shopping Team

Commerce Blog

Introducing +1 on Google Product Search

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